One dashboard, every tab

Goals

A target you can steer

Ads (SEA)

Google Ads, beyond the basics

E-commerce

What changed and why

Backlinks

Who links to you, how strong

Optimizations

Three to-do's per channel

Email

What each send brought in

Overview >

SEO & keywords

Google and Bing side by side

Social media

Every channel in one view

Audit

One score, fixes beside it

Competitors

Where you stand vs them

Campaigns

A calender that fills itself

Tasks

To-do's tied to your goals

Google Merchant Center

Connect Merchant Center to see how your products perform in Google's free Shopping listings. This option is available for webshops.

On this page

1. Before you start

  • Connect Google first. See Google Analytics and Search Console.
  • Your business needs a connected webshop, such as WooCommerce.
  • Your Google account needs access to the Merchant Center account.

2. Connect

  1. Go to Manage, choose your business and open Access keys. Client users: open Connections.
  2. In the Google block, click Also connect Merchant Center.
  3. Google asks for Shopping permission. Click Allow.
  4. Choose your Merchant Center account. Using a manager account? Pick the shop account below it.
  5. Is the list empty? Type the Merchant Center number instead. You find it at the top right in Merchant Center.
  6. Click Save and fetch figures.

3. What you see after connecting

Under E-commerce:

  • Free Shopping: impressions and clicks of your products in free listings.
  • Findability: which products are rarely found, so you know what to improve.

Related

WooCommerce