Choose your tabs
- Click Manage at the top of the screen.
- Choose your business and open Tabs.
- Tick the tabs you want in your menu.
- Click Save changes.
2. What the colors mean
- Dark: the tab is on.
- White: the tab is off.
- Gray: the source for this tab is not connected yet. You can still switch it on; it fills up once you connect the source.
3. Don't want to choose?
Then leave it. Metrara shows the tabs that fit the sources you connected. Metrics and Tasks are always there.
4. Which tabs are there?
| Tab | What you see |
| Metrics | The overview of all your key figures |
| Goals | Your annual goals per quarter and whether you are on track |
| E-commerce | Orders, products, customers and checkout (webshops) |
| Profit | Revenue minus costs: what is left |
| SEO | Keywords, pages and your visibility in Google |
| SEA | Google Ads and Meta Ads: costs, results and search terms |
| Social media | Reach, followers and posts |
| Your newsletter: subscribers and campaigns | |
| Audit | Technical health of your website |
| Backlinks | Links from other websites to yours |
| Competitors | How you compare with your competitors |
| CRO | How visitors convert: landing pages, the funnel, attribution and customer value |
| Optimizations | What stands out and what to improve |
| Campaigns | Content calendar with seasonal moments |
| Actions | Write blog posts and ads, and turn opportunities into tasks |
| Tasks | Your to-do list |
| Calendar | Your tasks and appointments by date |
Each tab has its own guide under Using the dashboard.
Next step
Your first figures and how data refreshes